RESUME

Creative Director | Apr 2024 - Present
 

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With my full-suite experience & education, in all aspects of design, I'm uniquely positioned to activate various professionals of various skillsets towards singular goals without losing sight of performance or campaign objectives.

I enjoy working with brands to create high-performance creative and collaboratively leading direction and strategy for various projects. Having worked with many contractors, freelancers, and in-house team members I'm an experienced leader who most of all values systemizing the chaff to focus on the creativity each person can bring to the table.

Key Responsibilities:

• Lead a small creative team, providing guidance, feedback, and mentorship to support their professional growth and development.

• Activate contractors across creative disciplines to scale creative output while maintaining quality, building community, and fostering their unique skills and vision.

• Analyze, research, and provide solutions to struggling, failing, or fatiguing campaigns through a performance creative lens.

• As well as ensuring quality of deliverables from various sources, I also lend a hand in creating and designing anywhere I'm needed (or am excited to be.)

• Talking with clients and giving them the benefit of my experience, keeping everyone aware of the latest trends, and suggesting ways to capitalize, through content and design, on these trends.

• Collaborate closely with account managers, project managers, and other internal stakeholders to ensure that projects are delivered on-time, on-budget, and to the highest standard of quality.

• Manage multiple projects simultaneously, prioritizing workloads and delegating tasks as needed.

• Build and maintain strong relationships with clients, acting as a trusted advisor and advocate for their brand.

• Review regular performance updates and reports with senior management, highlighting successes, opportunities, and areas for improvement.

 

Senior Designer | March 2020 - Apr 2024

Experienced lead designer with a proven track record of success in
the advertising industry. Skilled in creating engaging and effective
static and motion ads, landing pages, and other creative materials for
a diverse range of clients. Strong leadership and team management
abilities, with a focus on fostering a collaborative and innovative work
environment. There's no job too small, or too large to handle. Bias
towards action.

Key Responsibilities:

• Develop and execute creative strategies for clients, ensuring that all
work is on-brand and aligns with their marketing goals.

• Lead a small creative team, providing guidance, feedback, and
mentorship to support their professional growth and development.

• Create and design static and motion ads, landing pages, and other
creative materials that meet or exceed client expectations.

• Stay up-to-date with the latest trends and best practices in the
advertising industry, incorporating new ideas and techniques into
creative work as appropriate.

• Collaborate closely with account managers, project managers, and
other internal stakeholders to ensure that projects are delivered
on-time, on-budget, and to the highest standard of quality.

• Manage multiple projects simultaneously, prioritizing workloads and
delegating tasks as needed.

Marketing Visual Designer (Contract) | Dec. 2019 - March 2020

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Work with UA team, the Managing Editor, and the Lead Designer to
develop and deliver high quality marketing graphics across channels. Creating content to advertise their various bootcamp courses both B2C and B2B.

Assist with any and all design requests.

Brand Designer (Contract) | June 2018 - Jan. 2020

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Worked with the founders to create a visual brand identity,
develop a whitepaper, a litepaper, and various other graphics to
promote their product and brand on very tight deadlines.

Graphic Designer for print production | 2014 - 2019 | San Francisco, CA

Work with clients to translate digital to physical and achieve their visions for large conferences, huge offices, sometimes covering entire buildings on tight deadlines as well as manage the production workflow for various day-to-day projects.